Raj Iyer

Secretary / Treasurer (2024-2026)


Raj Iyer is the Caterpillar Professor of Marketing and Department Chair in the Foster College of Business at Bradley University. He currently serves as an Associate Editor for the Journal of Consumer Behaviour; Associate Editor of Marketing Intelligence and Planning and Associate Editor of International Journal of Consumer Studies. Raj served as the program co-chair for the 2023 AMS conference. Raj has published several scholarly articles in academic journals, including the Journal of Advertising, Journal of Advertising Research, Journal of Business Research, Journal of Business Ethics, Journal of Consumer Affairs, Journal of Consumer Behaviour, Journal of Consumer Marketing, Journal of Marketing Education, Journal of Marketing Theory and Practice, Journal of Retailing and Consumer Services, Journal of Services Marketing, International Marketing Review, International Journal of Consumer Studies, Psychology and Marketing, among others. He has also published a book titled “MBA Fundamentals: International Business” (Kaplan Publishing). His research interests include consumer information search and consumption decision making, societal and ethical issues in the business environment, international business and scales research. Raj has also served as an advisor to organizations in the manufacturing and services industry and has helped them take their operations overseas.

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