Jim Boles
Vice President for Publications (2018 - )
James (Jim) Boles is Professor of Marketing and Department Head of the Marketing, Entrepreneurship, Sustainable Tourism and Hospitality Department at The University of North Carolina Greensboro. Jim also is a co-founder and currently director of the North Carolina Sales Institute (NCSI). Jim is a former editor of the Journal of Personal Selling and Sales Management and has published more than 70 academic journal articles. His research has appeared in a variety of journals, including the Journal of Marketing, Journal of Business Research, Journal of the Academy of Marketing Science, Journal of Retailing and the Journal of Applied Psychology.
Jim was awarded a Lifetime Achievement Award from the Sales Special Interest Group of the American Marketing Association in 2014. In addition to his work and academic experience, Jim has conducted sales research and/or training for many organizations, including AT&T, NationsBank (now Bank of America), Scientific Atlanta, Alfa-Laval, Honeywell, and the Atlanta Olympic Committee. In the sales and customer service area, he has presented open-enrollment seminars to key account managers and executives from major corporations such as PPG, BP, Exxon, Bank of America, Honeywell, and DuPont. He also has consulted with firms on marketing strategy, sales and innovative/creative thinking. Internationally, he has conducted a sales training program for NCB Bank in Kingston, Jamaica. Jim has also conducted personal selling and marketing management programs in Jamaica and negotiations seminars for managers in the Caribbean. In the Middle East, he has conducted customer service seminars for firms in the banking/financial sector and has taught marketing strategy in a joint EMBA program between the University of Alexandria and Georgia State University.
