Brad D. Carlson
Immediate Past President (2024-2026)
Brad D. Carlson (Ph.D., Oklahoma State University) is a Professor and the James J. Pierson Endowed Chair in Marketing in the Richard A. Chaifetz School of Business at Saint Louis University. He is a SLU Research Institute Fellow and served as Director of the PhD Program from 2016-2021. He has received multiple awards for excellence in teaching, service, and research and he teaches marketing classes across all levels (undergrad, MBA, Executive Education, and PhD). Focused on consumer-brand relationships, branding issues and the frontline employee-customer interface, his research has been published in the Journal of Marketing Research, Journal of the Academy of Marketing Science, Journal of Applied Psychology, International Journal of Research in Marketing, Psychology & Marketing, Journal of Business Research, International Journal of Advertising , and Journal of Marketing Theory and Practice among others. Brad is heavily involved with AMS, previously serving as President, VP for Programs, Associate Director for Programs, Co-Chair of the 2014 AMS Annual Conference in Indianapolis, and Co-Chair of the 2016 and 2017 AMS Doctoral Consortia. He has also participated in various other roles such as track chair, session chair, discussant, presenter, and reviewer for numerous AMS conferences.
