Ben Lowe
Vice President of Global Membership (2024-2026)
Ben Lowe is a Professor of Marketing at Kent Business School, University of Kent (Canterbury, UK), and has over 20 years of experience in academia in both Australia and the UK. His research specializes in consumer adoption and the use of innovations, and he has published widely in these areas. Ben first attended the AMS World Marketing Congress in Reims in 2011 and has since become a regular participant at both the AMS Annual Conference and the AMS World Marketing Congress. He is proud to be an active contributor to the AMS – the most friendly scholarly marketing society! – and recently co-chaired the 24th AMS World Marketing Congress at Kent Business School (July, 2023).
